The Guide to Marketing for VC Funds was created in collaboration with expert lawyers Dr. Christoph Gringel, Philipp Börger, and Michèle von Lewinski from HEUKING. 

Due to the huge interest in our "GP's Guide to Fundraising for VC Funds", we created a new guide on another relevant topic - fund marketing regulations.

Have you attended an international event? When following up with new connections, do you, as a VC fund, need to consider marketing regulations? Absolutely. As fund marketing regulations is a somewhat complex topic and varies by region, we decided to shine more light on it.

🔍 𝗪𝗵𝗮𝘁 𝗬𝗼𝘂’𝗹𝗹 𝗟𝗲𝗮𝗿𝗻:

• 𝗨𝗻𝗱𝗲𝗿𝘀𝘁𝗮𝗻𝗱𝗶𝗻𝗴 𝗥𝗲𝗴𝘂𝗹𝗮𝘁𝗶𝗼𝗻𝘀: The importance and purpose of fund marketing regulations.
• 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝘃𝘀. 𝗡𝗼𝗻-𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴: Clear distinctions to keep your activities compliant.
• 𝗥𝗲𝘃𝗲𝗿𝘀𝗲 𝗦𝗼𝗹𝗶𝗰𝗶𝘁𝗮𝘁𝗶𝗼𝗻: Legal approaches for investors to connect with you.
• 𝗣𝗿𝗲-𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗜𝗻𝘀𝗶𝗴𝗵𝘁𝘀: How to share information without crossing into marketing territory.
• 𝗘𝗻𝘀𝘂𝗿𝗶𝗻𝗴 𝗖𝗼𝗺𝗽𝗹𝗶𝗮𝗻𝗰𝗲: Avoiding breaches and staying within legal boundaries.

Stay tuned for more valuable updates and expert (legal) insights. Grab your copy here!